Bundle Pricing Calculator

What formula sets the bundle price?

This tool uses bundle price = sum of the item retail prices × (1 − discount %). Three items at $24.99, $39.99 and $14.99 add up to $79.97, and a 15% discount makes the bundle $67.97. Each item counts once, so a bundle containing two of the same product needs the price entered as the combined figure.

How are profit and margin worked out?

Bundle net profit is bundle price minus the total of the item costs minus the platform fee, where the fee is the bundle price × the fee %. Margin is that profit divided by the bundle price, and ROI is profit divided by total cost. Shipping, packaging, returns and ad spend are not subtracted, so enter them inside the cost fields if they apply.

What happens if I leave the discount or platform fee blank?

A blank discount falls back to 15% and a blank platform fee falls back to 3%. A typed 0 is respected, so a 0% discount or a 0% fee works as entered. Both values are held between 0 and 100, which means a negative discount cannot raise the bundle price above retail.

How many items does it need, and what is the third item for?

At least two items with a price above zero. If fewer qualify, the tool shows a message asking for more instead of a report. The third item is optional and is included as soon as you give it a name or a price. An item with a price of zero is dropped from the bundle even if it has a cost.

What do the healthy, acceptable and low labels mean?

They are fixed thresholds in the code: a bundle margin under 15% is labelled low, from 15% up to 25% acceptable, and 25% or more healthy. They are rules built into this tool and not a judgement about your business, so a thin-margin, high-volume seller may reasonably ignore them.

Does the bundling goal change the numbers?

No. The goal selector only changes the closing tip at the bottom of the report. The price, profit, margin and the 10%, 15% and 20% price options are identical whichever goal you choose.

Can the discount make a bundle lose money?

Yes, and the report shows it. With items priced $30 and $20 costing $20 and $14, a 25% discount and a 15% platform fee, the bundle price is $37.50 and the net profit is −$2.13, even though each item alone earns a positive profit at full price. Check the bundle profit line before launching a deeper discount.

What does the tool not do?

It does not predict how many extra orders a discount will bring, so it cannot tell you whether a lower margin is made up for by higher volume. It also does not model cannibalisation of single-item sales, tax, or stock levels. The result is a per-bundle snapshot of one price.