Utinzo

Return Policy Generator

Generate a free Return and Refund Policy for your online store or eCommerce website.

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How to use this calculator

  1. 1

    Enter your company name, website URL, and contact email.

  2. 2

    Set your return window (e.g. 30 days).

  3. 3

    Choose your refund method and who pays for return shipping.

  4. 4

    Set the effective date.

  5. 5

    Copy or download the generated Return Policy and publish it on your store.

Frequently asked questions

When does the return window start?

The policy says the customer has the chosen number of calendar days “from the date you received your item to initiate a return”, so it counts from delivery, not from the order date. The same number is reused in the exchanges section.

What happens if I type something other than a whole number of days?

The field reads the leading whole number. “14.5” becomes 14 and “30 days” becomes 30. Zero, negative numbers, empty input and text with no leading digits all fall back to 30. A value of 1 is written as “1 calendar day”.

What changes when I choose “Exchange only”?

Section 5 says the return “will be handled as an exchange for a replacement item of equal value, not as a refund”, section 6 asks the customer to contact you about a missing replacement rather than checking their bank, and section 7 says approved returns are resolved by exchange. With the other methods, section 7 limits replacements to defective or damaged items.

What does the shipping setting control?

It controls one sentence in section 4. “Customer” says the customer pays return shipping and recommends a trackable service. “Store” says you provide a prepaid label at no cost. In both cases the next line still says you are not responsible for items lost or damaged during return shipping, which you may want to reword if you pay for the label.

Which items are marked non-returnable, and can I change them?

The fixed list covers gift cards, downloadable software, health and personal care items, perishable goods, and anything marked “Final Sale” or “Non-Returnable”. It cannot be edited in the tool, so copy the text and remove or add lines. The eligibility conditions (unused, original packaging, proof of purchase) are fixed too.

Can I change the 7–10 day refund timing?

No. The refund timing of 7–10 business days, the 10-business-day follow-up point and the two-business-day response promise are fixed text in the template, not inputs. Change them in the copied document to reflect what your team can actually do.

What does the policy not cover?

Partial refunds, restocking fees, return-by-mail versus in-store, international orders, damaged-on-arrival procedures and warranty claims are not addressed. The gifts section also promises a gift credit for items marked as gifts, even when your refund method is original payment.

How are empty fields and special characters handled?

Blank company, URL, email or date fields print as bracketed placeholders. Whatever you type is inserted as plain text without escaping. The email address appears in several sections, so correct it once in the field instead of editing every occurrence.

About return policy generator

Return and refund policy: what each setting writes

Three settings that rewrite the policy

The return window in days, the refund method and who pays return shipping drive the changing text. The refund method has the largest effect because it alters sections 5, 6 and 7 together, not just one sentence. The table shows the sentence each option writes into section 5 and how section 6, about late or missing refunds, adapts.

Refund method options and the text they produce
Refund methodSection 5 wordingSection 6 follow-up
Original payment method“your refund will be sent to your original payment method”Check bank, card company and bank steps
Store credit only“your refund will be issued as store credit”Contact you about missing store credit
Exchange only“handled as an exchange for a replacement item of equal value, not as a refund”Contact you about a missing replacement
Original payment or store credit“…or issued as store credit, at your choice”Check bank, card company and bank steps

Worked examples

With a 14-day window and “Original payment method”, the policy states “You have 14 calendar days from the date you received your item to initiate a return” and “If approved, your refund will be sent to your original payment method, within 7–10 business days.” Switching to store credit gives “your refund will be issued as store credit” and “If you have not received your store credit after 10 business days, please contact us”. Entering “abc” as the window gives 30 days, and entering 1 gives “1 calendar day”.

Fixed rules you may want to change

Several terms are written into the template whatever you choose: items must be unused, in original packaging and accompanied by proof of purchase; five categories of goods cannot be returned; the customer receives a reply within two business days; original shipping costs are not refunded unless the return is due to your error; and you are not responsible for items lost or damaged on the way back. If you offer free return labels, the last of these may read oddly. The gifts clause promises a gift credit for gift orders, which may not match an original-payment refund policy.

Consumer rights and the limits of this text

The policy describes your own commercial terms. It says nothing about rights buyers may have under local consumer rules for faulty goods, cancellations of distance sales or warranties, and those rules differ by country and by state. Treat the result as a starting template, not legal advice, and ask a qualified lawyer whether your wording sits properly alongside the rules where your customers live.

Return Policy Generator – Utinzo

Learn more from an authoritative source:

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Results are estimates for informational purposes only and do not constitute professional financial, medical, legal, or technical advice. Read full disclaimer →